Spring Convention
Join us in vibrant downtown Kalamazoo for what promises to be the state of Michigan’s premier chiropractic continuing education event for 2025!
Step up to the plate at our Spring Training Convention as you Swing for the Fences! Sharpen your skills, strategize your game plan, and hit a home run for your practice. Join us for a winning lineup of speakers and big-league insights to take your practice to championship levels! Earn up to 16 hours of live continuing education.
Bring the whole family, have some fun, and get the CEs you need in a favorite location that always promises a good time. See you in Kalamazoo this April!
Speaker Information:
DC Classes:
Understanding the USOPC American Development Model as a Pathway for a Safe and Healthy Youth Sport Experience and Lifelong Physical Activity
Friday, April 25: 4-7p
3 CEs Possible
Class Description
Transform the way you approach youth sports and lifelong physical activity with this groundbreaking session on long-term athletic development. Attendees will learn how to use the United States Olympic-Paralympic Committee (USOPC) American Development Model as an evidence-based framework to enable patients to employ best practice physical preparation and injury resilience. This framework can be used for both youth sport patients and those seeking lifelong physical activity. Further discussion will enable participants to connect the importance of athletic development and physical literacy as a catalyst to promote and empower physical activity throughout the lifespan.
Consciously Take Back Control of the Aging Process
Friday, April 25: 4-7p, Saturday, April 26: 8a-12p
7 CEs Possible
Pain Management, Tests
Sponsored by: Biotics Research
Class Description
Take charge of the aging process with a transformative exploration of the 12 Hallmarks of Aging, from genomic instability to chronic inflammation and dysbiosis. This session uncovers the universal role of inflammation in aging, offering practical strategies to identify its sources and manage its impact. Discover the gut-aging connection, efficient methods to address dysbiosis, and tools to promote metabolic health. This is your roadmap to reversing the slow decline and unlocking vibrant, lasting health.
Setting Your Office on Fire! The Power of Knowledge and Research!
Friday, April 25: 4-7p
3 CEs Possible
Sponsored by: Advanced Medicine Integration Group
Class Description
In this comprehensive, high-impact seminar, we’ll equip chiropractors with critical insights and strategies to enhance practice success through a deep understanding of research, cost-effectiveness, and value-based modeling. We’ll explore the latest findings and methods for translating research into tangible practice tools, including engaging payors, employers, and patients. Dive into key strategies shared by a seasoned Medical Director on navigating audits, proper coding, and staying ahead in an evolving healthcare landscape. Finally, attendees will delve into clinical risk management, and master awareness of the clinical issues, while learning to debunk myths related to stroke and the safety of spinal manipulation. In similar fashion you will learn to master patient-informed consent and educate patients while stimulating referrals and learn how to respond to “But the customer service rep said XXXXX!” Lastly, you will gain practical tips for transitioning patients seamlessly from active care to wellness.
Integrative Health Call to Action: Addressing the Opioid and Mental Health Crises
Saturday, April 26: 8a-12p
4 CEs Possible
Pain Management, Physical Measures
Sponsored by: NCMIC
Class Description
The opioid and mental health crises represent some of the most significant challenges of our time, impacting millions of lives across the country. This four-hour course explores their roots, impacts, and solutions through integrative health.
The course delves into the historical forces—pharmaceutical and governmental—that contributed to this crisis, highlighting the complicity and missteps that allowed it to spiral out of control. From here, we turn our focus to the solutions. Integrative medicine emerges as a transformative approach, leveraging modalities like chiropractic care to address both physical and mental pain without reliance on medication. Dr. Rosa offers the tools and strategies needed to combat these crises and build a healthier future.
Mastering TMJD Adjustments: Techniques for Targeted Relief
Saturday, April 26: 8-10a
2 CEs Possible
Pain Management
Class Description
With the right skill set, chiropractors are perfectly positioned to care for patients suffering from debilitating jaw pain, popping, clicking, and locked jaw. In this 1-hour course, Dr. Alex Vidan will address the desperate need for focusing on TMJD care in our communities. Drawing on a specific protocol that he developed and has applied in his private practice for years, Dr. Vidan will review the anatomy of the TMJ and the supportive structures, and teach the essentials for assessing and adjusting the TMJ. At the end of this course, you will better understand the needs of your community and how to begin adjusting TMJD patients!
Patient Education Made Simple: No Jargon, Just Results
Saturday, April 26: 10a-12p
2 CEs Possible
Pain Management
BRING YOUR CAs!
Class Description
For every DC who has struggled to convey the value of chiropractic care to patients, this course is for you! When you think of patient education, what comes to mind? Overloaded explanations, confusing terminology, or patients walking away unsure of what was said. Educating patients about chiropractic doesn’t have to be complicated! In this course, you’ll learn simple, effective ways to communicate the value of care, empower your patients with knowledge, and build trust that fosters long-term relationships.
Advanced Approach to Adjusting and Stabilizing the Lower Extremities
Saturday, April 26: 2-6p, Sunday, April 27: 8a-12p
8 CEs Possible
Pain Management, Physical Measures, Tests
Sponsored by: Foot Levelers
Class Description
Dr. Mark N. Charrette presents a comprehensive course designed to enhance your expertise in lower extremity care. Through an in-depth exploration of the kinetic chain and biomechanics, you’ll learn to identify and address joint dysfunction and common subluxation patterns.
This hands-on workshop focuses on precise adjustment protocols for the foot, knee, and hip, including techniques for pronation, heel spurs, patella issues, and hip mobilization. Practical rehab exercises and cryotherapy strategies are integrated throughout to support patient recovery and stabilization. Elevate your skills with this advanced approach and achieve exceptional outcomes for your patients.
Philosophy
Saturday, April 26: 2-6p
4 CEs Possible
Sponsored by: Schofield Training
Class Description
Details coming soon!
Beyond the Spine: Navigating Traumatic Injuries and Promoting Healthy Aging and Longevity in Your Practice
Saturday, April 26: 2-6p, Sunday, April 27: 8a-12p
8 CEs Possible
Pain Management, Physical Measures
Sponsored by: Erchonia
Class Description
This seminar offers an in-depth exploration of managing concussions, traumatic injuries, and promoting healthy aging in clinical practice. Participants will learn cutting-edge strategies for metabolic, cognitive, and neurological health, integrating rehabilitation, pain management, and preventative care. With a focus on holistic and innovative therapies, emphasizing the role of nutrition, lifestyle, and cutting-edge low-level laser techniques, in promoting recovery and long-term well-being. The course bridges traditional and integrative approaches to optimize patient outcomes. Through interactive sessions and hands-on training, attendees will gain actionable skills to enhance recovery and longevity in both acute and chronic care settings.
Chiropractic Ethics and Professional Boundaries Plus the Future of Alternative Healthcare Practice with Solutions You Can Use!
Sunday, April 27: 8a-12p
4 CEs Possible
Ethic and Boundaries
Sponsored by: Standard Process
Class Description
Join Dr. Bill Hemmer for an informative course designed to equip practitioners with actionable solutions for modern healthcare challenges. Begin by mastering the ethical principles and professional boundaries crucial for maintaining trust and integrity in chiropractic care. Next, explore the evolving landscape of alternative healthcare, gaining insights into becoming the Healthy Lifestyle Authority in your community. Dive into nature’s approach to controlling inflammation and addressing chronic illness using whole-food nutrition and lifestyle medicine. Finally, uncover a game-changing AI-driven virtual clinic model, seamlessly integrating value-based care into your practice. Join us and take the next step toward a thriving, patient-centered future
DC/CA Class:
CA Classes:
Cybersecurity: Protecting Your Practice and Patients
Friday, April 25: 4-7p
3 CEs Possible
Sponsored by: Cy-Hive
Class Description
Join Jon Prather for a dynamic session that equips chiropractic assistants with the essential knowledge and tools to safeguard patient data and ensure HIPAA compliance. This interactive workshop delves into the fundamentals of cybersecurity, highlighting common threats like phishing, ransomware, and data breaches, while offering practical strategies tailored to different levels of readiness.
Through hands-on exercises and real-world examples, attendees will learn to implement secure practices, recognize vulnerabilities, and foster a culture of cybersecurity in their offices. Leave with actionable steps, confidence in managing risks, and resources to protect both your practice and your patients effectively.
Mastering Patient Interactions: Office Role-Playing for Chiropractic Assistants
Saturday, April 26: 8-10a
No CEs
Class Description
Elevate your skills and confidence with Dr. Vijay Patel in this hands-on training designed for chiropractic assistants. This interactive class uses role-playing scenarios to enhance communication, refine patient interactions, and improve office flow. From handling new patient intakes to navigating difficult conversations, you’ll gain practical experience in creating a seamless and professional office environment. Perfect for new and experienced assistants alike, this course ensures your team is prepared to provide top-tier patient care and support practice success.
Introducing a Game-Changing Value-Based Healthcare Initiative
Saturday, April 26: 10a-12p
No CEs
Class Description
Join us for an in-depth look at the new Management Services Organization (MSO) established by MAC and Spine Care Partners LLC. This initiative empowers chiropractic practices with self-governance, reduces regulatory challenges, streamlines and (may enhance) reimbursement, and facilitates collaboration with ACOs, CINs, and other insurance networks to ensure seamless participation for practices.
This session will explore how the MSO integrates EHR solutions, revenue cycle management, and value-based healthcare (VBH) training while reducing administrative burdens. With potential digital solutions, providers can optimize patient care and participate in VBH/VBR initiatives with ease. Learn how this MSO can transform your practice and shape the future of conservative care in Michigan.
Community Connections: How Engagement Elevates Patient Care (with guest speaker Kristen Meyn)
Saturday, April 26: 2-4p
No CEs
Class Description
A thriving practice isn’t just built inside the office, it’s shaped by connections in the community. In this session, chiropractic assistants will learn how active community engagement, along with effectively navigating and utilizing patient resources, promotes the benefits of chiropractic care, enhances patient relationships, builds trust, and strengthens the practice’s reputation. This class explores strategies for outreach, local partnerships, and the effective use of patient education tools to drive community awareness, patient retention, and referrals. Discover how your role extends beyond the front desk and into the heart of the community, making a lasting impact on patient care and practice growth.
Beyond the Numbers: The Real Keys to a Thriving Chiropractic Practice
Saturday, April 26: 4-6p
No CEs
Class Description
Robin continues the afternoon discussing how success in chiropractic isn’t just about the numbers—it’s about the impact you make every day. In this empowering session, chiropractic assistants will explore the essential elements of a truly successful practice, from strong leadership and effective patient communication to authentic ways to promote chiropractic care—without feeling like a salesperson. Learn how to stay motivated, create meaningful patient connections, and contribute to a practice that thrives on purpose, not just profit. If you’re ready to elevate your role and bring lasting value to your office, this class is for you!
Let’s Chat: Chiropractic Insurance – From Basics to Beyond
Sunday, April 27: 8a-12p
No CEs
Class Description
Join Stephanie for a roadmap to mastering chiropractic insurance, designed to guide you from the essentials to advanced strategies with clarity and confidence. Our speaker will begin by sharing foundational concepts to build or refresh your understanding of insurance processes, then dig into resolving claim denials, navigating payer-specific requirements, understanding reimbursement policies, and handling utilization reviews. Along the way, we’ll explore the latest updates affecting chiropractic practices.
This session is packed with practical insights and actionable tips to help you streamline your insurance processes, maximize reimbursements, and confidently lead your practice into 2025 and beyond. Don’t miss this opportunity to enhance your skills, deepen your knowledge, and empower your practice!
Special Events:
Friday, April 25: 7p
1 CE Possible
MAC President Dr. Ken Murkowski, II will deliver his State-of-the-MAC address and pitch highlights of our association’s progress, followed by the presentation of prestigious awards, including CA of the Year and the Pioneer Award. Join your all-star team of colleagues as we celebrate the MVPs of our profession. Dr. Tony Moreno will be on deck to deliver a powerful keynote on youth sports and the importance of patient education—sure to be a home run for your practice!
Remember: If you want to obtain all 16 available CEs at the MAC Fall Convention, you must attend the Opening Session/Annual Meeting.
Life, Palmer, Logan, and National
Saturday, April 26: 12-2p
Join your fellow alumni for these alumni gatherings sponsored by Life, Palmer, National, and Logan. Hear updates and news from your alma mater while catching up with your college friends and chiropractic colleagues. Note: These gatherings are FREE for alumni, but you must pre-register.
Saturday, April 26: 6p
Join us for this fantastic Saturday evening reception immediately following classes! Featuring snacks and refreshments, this is another chance to meet and greet our supportive vendors and your peers! And, as you make your way through the hall, there just might be some chances for you to win some cash! Plus, the results of our Silent Auction and our Exhibitor Game will be revealed. Don’t miss this chance to meet and greet your peers and our loyal vendors in an informal setting this weekend!
Saturday, April 26: 9p
All MAC Presidents, Ambassadors, and Century Club members are invited to step up to the plate at the Arcadia Ballroom for this exciting celebration! Enjoy fantastic music, delicious hors d’oeuvres, and an open bar as you connect with your peers, supportive sponsors, dynamic speakers, and MAC leadership. Don’t miss this exclusive event—it’s sure to be a grand slam!
Our incredible exhibitors and sponsors have donated some excellent items, and this year KT Lynn Events LLC will also be on site with their awesome collection! KT Lynn Events travels across the nation with their silent auction items, helping organizations like the MAC maximize our donations. Their items include sports, entertainment, and even presidential memorabilia, and includes such items as autographed guitars, helmets, jerseys, purses, fine jewelry, and much more! Make sure you check out everything they have to offer!
Thank You, Sponsors!
Reservations: A dedicated website is now available for you to book your hotel room (preferred method) by clicking here. The room block will be available until Thursday, April 3, 2025 (or until the block is full). Reservations can also be made by phone by calling (269) 343-3333 and mentioning the MAC.
We have contracted a discounted self-parking rate of $10 per night.
**The confirmation letter from Radisson Corporate is not conformable to each group and will have the standard overnight self-parking rates listed. Please know that the Radisson will manually adjust each reservation with the accurate price of overnight self-parking in the attached garage.